Why Pursue Government Business?
The Department of Defense purchases over $600 Billion dollars annually in goods and services. But due to the complexity of the government and the challenging procurement process, doing business with DOD is a daunting endeavor. Government Sales Advisors is a team of sales professionals whose focus is DOD. They specialize in uncovering opportunities for the sale of your product or service.
Government Sales Advisors is not your typical consultant. While others simply offer reams of research data and point the way. GSA generates revenue by actively prospecting for business opportunities and laying the groundwork for your sales team to make contacts, develop critical relationships, present your solution, and close the deal. Throughout the sales process, GSA is there to answer questions, navigate through procurement hurdles, and facilitate the sales process. Government Sales Advisors strives to assist its clients to accelerate revenue generation for new or existing GSA contractors and assist them to realize a rapid return on their investment. GSA provides clients with a unique set of services and support through sales planning, marketing review, contact research, joint sales calls, and training of client management and sales staff to allow them to generate incremental government sales and establish themselves as a profitable and long term government supplier.
The Government Sales Advisors (GSA) Multi-Step “Roadmap to Success” includes :
Step 1 – Determine who needs and purchases products or services similar to your own.
After gaining a detailed understanding of your offering, GSA thoroughly researches procurement data, surveys contracting resources, and develops a plan of action that generates results.
Step 2 – Develop focused plan for market penetration.
GSA will work with client management to build a market penetration strategy that takes advantage of your resources and sales talent and provides the maximum results while keeping costs to a minimum.
Step 3 – Educate and train key members of your sales team.
GSA will help your sales team understand the military and federal government sales cycle and processes. They will learn the best way to find new opportunities, locate key decision makers, develop statements of work that highlight your unique features and benefits, and deal with challenging contracting procedures.
Step 4 – Drive sales prospecting and initial call process.
GSA has learned that the fastest way to get business with DOD for a new company is to leverage our contacts and experience to quickly find qualified prospects, arrange meetings for your sales team, and if requested, join your sales team on initial calls support their efforts. As a result, your chances for success increase dramatically and you quickly begin to establish that critical base of wins and “past performance”.
Step 5 – Promote your product or services.
GSA will assist you to develop a cost effect marketing plan leveraging local, regional , and national resources to promote your product or service to the key decision makers.
